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OUR COMPANY VISION

To be the Global Leader in man-made cellulosic fibre industry.

OUR COMPANY MISSION

We aim to create superior and sustainable value for all our stake-holders maintaining the largest market share in man-made cellulosic fibre industry globally through

Innovation in products and processes
Excellence in quality, service, people development and
focus on environment friendliness in all our activities.

OUR PURPOSE

The guiding principles that drive Thai Rayon towards a sustainable and premium global future.

Group Vision

“To be a premium global conglomerate with a clear focus on each business.”

Group MISSION

To deliver superior value to our customers, shareholders, employees and society at large.

GROUP VALUES​

Integrity

Honesty in every action

Acting and taking decisions in a manner that these are fair, honest, following the highest standards of professionalism and are also perceived to be so. Integrity for us means not only financial and intellectual integrity, but in all other forms as are commonly used.

Commitment

Deliver on promise

On the foundation of Integrity, doing whatever it takes to deliver value to all stakeholders. In the process, taking ownership for our own actions and decisions, those of our team and that part of the organization that we are responsible for.

Passion

Energized action

A missionary zeal arising out of emotional engagement with the organization that makes work joyful and inspires each one to give or her best .Relentless pursuit of goals and objectives with the highest level of energy and enthusiasm, that is voluntary and spontaneous.

Seamlessness

Boundary less in letter and spirit

Thinking and working together across functional silos, hierarchies, businesses and geographies. Leveraging the available diversity to garner synergy benefits and promote oneness through sharing and collaborative efforts.

Speed

One step ahead always

Responding to internal and external customers with sense of urgency. Continuously seeking to crash timelines and choosing the right rhythm to optimize organization efficiencies.

Integrity - Honesty in every action

Acting and taking decisions in a manner that these are fair, honest, following the highest standards of professionalism and are also perceived to be so. Integrity for us means not only financial and intellectual integrity, but in all other forms as are commonly used.

Commitment - Deliver on promise

On the foundation of Integrity, doing whatever it takes to deliver value to all stakeholders. In the process, taking ownership for our own actions and decisions, those of our team and that part of the organization that we are responsible for.

Passion - Energized action

A missionary zeal arising out of emotional engagement with the organization that makes work joyful and inspires each one to give or her best .Relentless pursuit of goals and objectives with the highest level of energy and enthusiasm, that is voluntary and spontaneous.

Seamlessness - Boundary less in letter and spirit

Thinking and working together across functional silos, hierarchies, businesses and geographies. Leveraging the available diversity to garner synergy benefits and promote oneness through sharing and collaborative efforts.

Speed - One step ahead always

Responding to internal and external customers with sense of urgency. Continuously seeking to crash timelines and choosing the right rhythm to optimize organization efficiencies.